About
Welcome to Softside, the home for official fan-designed merchandise.
The back story:
Every day we come across stunning merch created by fans inspired by their favorite music artists. They're often sold in unofficial spaces, such as third-party marketplaces and social media, without proper licensing or artist approval.
As a result, fan merch is typically considered "bootleg" and taken down for IP infringement.
We recognize the unique talent of these well-intentioned creative communities. So, we're building a solution where fan merch can exist legitimately.
Our platform makes it easy for music artists and fans to co-create products, powering intuitive workflows for design collaboration, licensing, portfolio building, production & fulfillment, payments, and more.
Rather than combat the fan merch market, we choose to empower it — and do it correctly.
Beta mode
Softside is currently operating in beta, working with select music artists via invite-only. Designers can get started by creating an account below. Music artists interested in becoming early partners can join our waitlist here.
Visit our FAQ for more information on how Softside works.
We can't wait to see what you create!